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1. Engagement Is Not Communication
   Jun 5, 2026 · original
   Why Corporate Alumni Strategies Fail at the Database By Andrea Legnani In Article 1 of this series, “The Illusion of the CRM: CRM vs Alumni Networking Platform, and Why You Need Both” , I made the case that CRM systems and alumni networking platforms serve fundamentally different functions. A CRM manages records and transactions. A dedicated alumni platform builds relationships. Most companies need both. But owning both does not guarantee engagement. That is the gap I want to close here. 87% of organizations running alumni programs say they need better engagement. Yet 80% still point to blogs, social posts, and e-newsletters as their primary channels. That gap is not a communication problem. It is an infrastructure problem. Here is what most CRM-led programs actually measure versus what actually matters: What they measure: email open rates, event sign-ups, newsletter subscribers What act
2. The Illusion of the CRM: CRM vs Alumni Networking Platform, and Why You Need Both
   Jun 5, 2026 · original
   By Andrea Legnani I have spent years working with institutions that are proud of their alumni databases. Tens of thousands of records. Carefully maintained contact fields. Export-ready segments. And almost no meaningful engagement. That gap, between the data an organization holds and the relationships it actually has, is the central problem in alumni strategy today. Most organizations believe they own their alumni relationships because they own their data. They don’t. A CRM is an archive of what was once true. A community is a living reflection of what is true now. Data is an archive. A community is an ecosystem. Confusing the two is both a technology mistake and a leadership oversight. The alumni database software market is currently worth USD 1.16 billion, according to Research and Markets . That is a significant institutional investment in systems that store information. The harder qu
3. Alumni Engagement Platform Features to Look For
   Jun 5, 2026 · original
   Why configurable infrastructure beats a feature checklist for long-term alumni value By Andrea Legnani I have watched large financial institutions fail at corporate alumni platforms. Not because they chose the wrong software. Not because the vendor underdelivered. They failed because they launched a platform before answering the most important question in alumni strategy: What is this network actually for? That question sounds obvious. In practice, it is the one most organizations skip. They go straight to demos, feature comparisons, and procurement scorecards. By the time the platform goes live, nobody owns the purpose, and the technology fills the vacuum with noise. The data is clear At Aluminati, we see this pattern consistently. Networks built with 8 to 10 modules but no personalization or segmentation strategy generate active participation rates between 20% and 33%. Networks built a
4. Engagement Is Not Communication
   May 18, 2026 · original
   Why Corporate Alumni Strategies Fail at the Database By Andrea Legnani In Article 1 of this series, “The Illusion of the CRM: CRM vs Alumni Networking Platform, and Why You Need Both” , I made the case that CRM systems and alumni networking platforms serve fundamentally different functions. A CRM manages records and transactions. A dedicated alumni platform builds relationships. Most companies need both. But owning both does not guarantee engagement. That is the gap I want to close here. 87% of organizations running alumni programs say they need better engagement. Yet 80% still point to blogs, social posts, and e-newsletters as their primary channels. That gap is not a communication problem. It is an infrastructure problem. Here is what most CRM-led programs actually measure versus what actually matters: What they measure: email open rates, event sign-ups, newsletter subscribers What act
5. The Illusion of the CRM: Alumni Database vs Networking Platform
   May 11, 2026 · original
   By Andrea Legnani I have spent years working with institutions that are proud of their alumni databases. Tens of thousands of records. Carefully maintained contact fields. Export-ready segments. And almost no meaningful engagement. That gap, between the data an organization holds and the relationships it actually has, is the central problem in alumni strategy today. Most organizations believe they own their alumni relationships because they own their data. They don’t. A CRM is an archive of what was once true. A community is a living reflection of what is true now. Data is an archive. A community is an ecosystem. Confusing the two is both a technology mistake and a leadership oversight. The alumni database software market is currently worth USD 1.16 billion, according to Research and Markets . That is a significant institutional investment in systems that store information. The harder qu
6. Web Developer
   Jan 14, 2026 · original
   Remuneration and Benefits Competitive salary, £35-£40k depending on experience Discretionary annual company bonus based on performance Medical Health Insurance Flexible working hours 25 days holiday + bank holidays Long service bonus holiday allowance Free parking Working Hours Full Time, Permanent 9am – 5.30pm Some flexibility Reports to Head of Development Team There are currently 8 developers in the team, who report to the Head of Development. Our developers work very closely with the client support team. Technical Skills The ideal candidate will have at least 2 years’ experience with Vue (preferably), React or a similar JavaScript framework, as well as experience with SQL. HTML and CSS proficiency are expected, and it would be preferable if you have experience with NodeJS and GIT. Additional knowledge of any of the following would be desirable: Elastic search, Typescript, PHP, browse
7. Quality Assurance Specialist
   Oct 14, 2025 · original
   Job Description The role of a Quality Assurance Specialist is to test all work tickets that have been worked on by our developers before the work is released to a live environment. All work tickets are scrutinised while testing is underway to adhere to the high standard that our customers would expect, and that the work aligns with the internal or client requirements and specifications. Feedback and suggestions should be provided to the relevant developer(s) where necessary. A Quality Assurance Specialist will also assist with identifying and diagnosing any bugs found in the software, as well as assist with troubleshooting support in relation to the software, and support the development team where necessary in ascertaining a swift resolution. Key responsibilities and accountabilities: The Quality Assurance (QA) of any and all changes that have been implemented as a result of development
8. University of Cambridge Masters in Conservation Leadership Partners with Aluminati to Strengthen Global Alumni Community
   Jun 6, 2025 · original
   The University of Cambridge Masters in Conservation Leadership programme is proud to announce a new partnership with Aluminati, a leading provider of alumni engagement platforms. This collaboration will support a more connected, vibrant, and impactful global network of conservation leaders. With over 260 alumni working across over 90 countries in a wide range of sectors, the programme recognised the need for a tailored, secure platform that supports communication, collaboration, and professional growth within its diverse and mission-driven community. By partnering with Aluminati, the programme aims to deepen connections among its alumni, support peer-to-peer learning, and strengthen their collective impact in addressing global conservation challenges. Shelley Bolderson, Conservation Leadership Networks Manager for the Masters in Conservation Leadership, commented: The new alumni platform
9. The Interactive Corporate Community Platform Features You Need to Boost Engagement
   Feb 20, 2025 · original
   The secret to boosting community involvement isn’t just having an online space—it’s about using the right interactive corporate community platform features. Are your corporate community members less active than they used to be? You might be missing a vital piece: understanding exactly what engages your community. With Aluminate’s Insight feature, you can clearly see which activities resonate most with your members, allowing you to focus your efforts effectively. Think of it as having headlights guiding your way, ensuring you’re never driving in the dark. Here, we’ll explore the essential interactive features to engage your corporate community and keep it thriving. What is a corporate community platform? If you have a business, then you have a corporate community . A corporate community network includes employees and leadership from within the organization. However, it can also include co
10. The Power of Alumni Mentorship for Fundraising
    Feb 16, 2025 · original
    Fundraising isn’t limited to educational institutions. While we usually link alumni fundraising with alma mater alumni events, enterprises can also significantly benefit from alumni mentorship fundraising. While companies typically generate revenue through sales, partnerships, and sponsorships, building an engaged alumni network offers another powerful opportunity. Recent shifts, like moves to cut indirect funding for federally funded research projects, highlight the need for diversified funding streams. Leveraging alumni mentorship fundraising can strengthen relationships with former employees, enhance stakeholder engagement, and drive meaningful financial contributions. Here’s how Aluminate for Enterprise helps your organization harness this potential. How alumni mentorship enhances alumni fundraising success Alumni networks can help enterprises bring in essential funds in several dist

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